Untapped potential

Billions held in corporate purses could be unlocked for impact

Laura Joffre |
Untapped potential
Corbis News, Getty Images

More companies should get into impact investing, urges Impact Europe, but many are still scratching their heads about where to start. A new guide offers pointers to the benefits and the how tos, flagging leaders in the field including Ikea, PayPal and Sanofi.

More companies should invest for impact, according to Impact Europe, which this week launched a guide to help them how to do it – with the goal of unlocking billions to tackle social and environmental problems.

Impact Europe (formerly known as EVPA, the network for impact investors in Europe) this week brought together corporate impact stakeholders at its annual Business of Impact event in The Hague, Netherlands, which took place alongside its Capital Ideas event, targeted at impact investors. The publication, How to do Corporate Impact Investing was launched at the event on Wednesday.